How to Attract an Audience with Honest Storytelling

A lot has been said about using storytelling in marketing—especially digital marketing. At its heart, marketing is about forming an audience for your brand and product. But saying that is easier than doing it.

Only 34% of businesses ...



Here's How to Help Your Employees Deal with Imposter Syndrome

In recent years, imposter syndrome has become more and more visible—thanks in part to social media, which allows those who deal with imposter syndrome to more effectively share their experience.

What is imposter syndrome? ...



3 Tips for Killer Email Subject Lines to Get More Clicks

Email marketing is one of the most tried-and-true methods of marketing out there. Whether you’re a B2B or a B2C, if you aren’t taking part in email marketing, you’re missing out on a crucial part of a digital marketing campaign. Being ...



4 Ways Social Media Can Impact Your SEO

Officially, social media has absolutely no impact on SEO in terms of search rankings. Social media is an important part of digital marketing strategy, however; and while SEO can be a concern for business owners, it’s important to have a well-rounded ...



Are You Asking the Right Questions About Your Marketing?

Here at Lunar Logic, we deal with almost every level of business from small, local businesses to larger, corporate offices, and, of course, everything in-between. We know that being a CEO of any size of business can be a lot of work: you have a million ...



How to Use Social Listening to Grow Your Brand

Social media and digital marketing had evolved a lot in the last few years. In 2011, digital marketing was still in its infancy; everyone was still trying to figure out what worked, what didn’t, and what exactly they needed to be doing, and where. ...

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